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Now, social networks are starting to follow a pattern or a trend. They are constantly making updates and changes to progress and keep up with the fast-growing social networking population. Some social networking sites even compete trying to beat the number one competitor, Facebook, and win the crown of social network king.
In fact, social networking sites are competing so seriously, they will seek the top social networks for help – without asking, of course. They do this by copying the site’s basis, it’s principle idea. One site will look at what other social networks have to offer, how to attract users and how the site itself works. You see, it takes social networking sites such as Facebook and Twitter a long time to catch on to what’s popular, appealing and trending in today’s society.
Networking sites focus on these aspects: Start out small, and progress. If the audience likes what the site has to offer, the site will gain popularity.
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What’s trending most today: Letting people know who you are, what you’re doing and how you feel in real time – and in the case of Twitter, users post these things in 140 characters or less. The reason for this is, one: People like to tell people what they’re doing – two: People like knowing what other people are doing – and three: People like the fact that they can voice their opinions and openly tell how they feel. Twitter is a microcosm, mixing the concept of personal profiles with blogging.
Myspace caught onto the aspect of the self-published web profile and, not long after, Facebook did, too. Today, Facebook is the number one social networking site with nearly 700 million users worldwide and an estimated 1 billion by the end of 2012.
And within Facebook itself are social networks’ own trends: making things personable, featuring user-generated content, constant updates from people you care about, photographs from friends, privacy options, pride in the amount of friends established, “sub” games or “apps,” the freedom of choosing who you want to be friends with and what you want them to see, being able to message people privately and being able to voice your opinion and speak your mind.
Notice how most social networking sites you go on today have one of these features, no matter what it may be? It is most likely because of the fierce competition, and these website aspects will be the basis for future generations of social networking, or “Social Networking 3.0.” There will be more changes and shifts in how the user accesses these sites and information.
Many sites will have a completely new outlook on networking in the coming years, and because of that, innovations will be made and an entire set of new trends will be born.
This may happen so quickly with the way things change in today’s society, Facebook may not be the top trendsetter for long, but that does not mean the battle for social network king won’t continue.
