Keurig strikes deal with Kraft on coffee brands
NEW YORK (AP) — Keurig Green Mountain says it struck a deal to make Kraft’s branded coffees, such as Maxwell House and Gevalia, for its single-serve brewing systems in the U.S.
The companies did not disclose financial terms of the deal.
Keurig, based in Waterbury, Vermont, makes at-home brewing machines that let people make cups of coffee one serving at a time. The company is also working on a machine that would let people make cold, carbonated drinks at home, and has partnered with Coca-Cola to let people make various Coke drinks at home.
Kraft had also announced a deal to distribute packaged McDonald’s coffee to supermarkets and other retailers. That deal will mean people will also be able to make McCafe drinks with Keurig machines.